Alastair Cotterill

Alastair works at the intersection of creativity and innovation, exploring how brands can use technology not just to reach people but to resonate within culture. His career spans creative leadership and innovation - helping open new markets at Facebook, launching advertising on Instagram, leading global creative at Pinterest, and shaping AI product vision at Meta. After creating VR experiences and documentaries for Apple, he now leads Spotify's Creative Lab for EMEA.